[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.delila.cz\/metody-kvalitativniho-vyzkumu\/#Article","mainEntityOfPage":"https:\/\/www.delila.cz\/metody-kvalitativniho-vyzkumu\/","headline":"Metody kvalitativn\u00edho v\u00fdzkumu","name":"Metody kvalitativn\u00edho v\u00fdzkumu","description":"V\u00fdzkum m\u016f\u017eeme d\u011blit na kvalitativn\u00ed a kvantitativn\u00ed. Do kvantitativn\u00edho \u0159ad\u00edme v\u00fdzkumn\u00e9 metody jako dotazn\u00edk, pozorov\u00e1n\u00ed, strukturovan\u00fd rozhovor, didaktick\u00e9 testy a podobn\u011b. V\u00fdsledky lze vyj\u00e1d\u0159it \u010d\u00edsly a jsou vyhodnoceny statistick\u00fdmi metodami. U kvantitativn\u00edho v\u00fdzkumu se zkoum\u00e1 velk\u00e9 mno\u017estv\u00ed respondent\u016f. Oproti tomu v kvalitativn\u00edm v\u00fdzkumu se zkoum\u00e1 men\u0161\u00ed mno\u017estv\u00ed. V\u00fdzkumn\u00fdmi metodami jsou rozhovor, anal\u00fdza dokument\u016f a text\u016f, pozorov\u00e1n\u00ed \u010di […]","datePublished":"2022-07-09","dateModified":"2022-07-09","author":{"@type":"Person","@id":"https:\/\/www.delila.cz\/author\/#Person","name":"delila.cz","url":"https:\/\/www.delila.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/cbcb92d2d459f60d1dc08d6e5973c6b0ed1017e8a3b51da0599e03841cfa81e6?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/cbcb92d2d459f60d1dc08d6e5973c6b0ed1017e8a3b51da0599e03841cfa81e6?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"delila.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.delila.cz\/wp-content\/uploads\/pexels-mohammad-danish-891059.jpg","url":"https:\/\/www.delila.cz\/wp-content\/uploads\/pexels-mohammad-danish-891059.jpg","height":0,"width":0},"url":"https:\/\/www.delila.cz\/metody-kvalitativniho-vyzkumu\/","about":["V\u00fdrobky"],"wordCount":367,"articleBody":"   V\u00fdzkum m\u016f\u017eeme d\u011blit na kvalitativn\u00ed a kvantitativn\u00ed. Do kvantitativn\u00edho \u0159ad\u00edme v\u00fdzkumn\u00e9 metody jako dotazn\u00edk, pozorov\u00e1n\u00ed, strukturovan\u00fd rozhovor, didaktick\u00e9 testy a podobn\u011b. V\u00fdsledky lze vyj\u00e1d\u0159it \u010d\u00edsly a jsou vyhodnoceny statistick\u00fdmi metodami. U kvantitativn\u00edho v\u00fdzkumu se zkoum\u00e1 velk\u00e9 mno\u017estv\u00ed respondent\u016f.Oproti tomu v kvalitativn\u00edm v\u00fdzkumu se zkoum\u00e1 men\u0161\u00ed mno\u017estv\u00ed. V\u00fdzkumn\u00fdmi metodami jsou rozhovor, anal\u00fdza dokument\u016f a text\u016f, pozorov\u00e1n\u00ed \u010di zkoum\u00e1n\u00ed vypr\u00e1v\u011bn\u00ed.V\u00fdhodou kvalitativn\u00edho v\u00fdzkumu je jeho flexibilnost, schopnost p\u0159izp\u016fsobit se aktu\u00e1ln\u00ed situace. Nahl\u00ed\u017e\u00ed na v\u00fdzkumn\u00fd probl\u00e9m jako na celek z cel\u00e9ho jeho holistick\u00e9ho hlediska. Tento v\u00fdzkum tak\u00e9 vy\u017eaduje pr\u016fb\u011b\u017en\u00e9 vyhodnocov\u00e1n\u00ed a anal\u00fdzu.My si dnes p\u0159edstav\u00edme bl\u00ed\u017ee jednu z nejv\u00edce vyu\u017e\u00edvan\u00fdch metod, tedy p\u0159\u00edpadovou studii.P\u0159\u00edpadov\u00e1 studie by se dala definovat jako detailn\u00ed zkoum\u00e1n\u00ed jednoho \u010di v\u00edce p\u0159\u00edpad\u016f. B\u011bhem zkoum\u00e1n\u00ed se sna\u017e\u00edme prozkoumat celou celistvost p\u0159\u00edpad\u016f a popsat vz\u00e1jemn\u00e9 vztahy uvnit\u0159 n\u011bj. Nen\u00ed u nich pot\u0159eba \u017e\u00e1dn\u00fdch speci\u00e1ln\u00edch anal\u00fdzov\u00fdch p\u0159\u00edstup\u016f, a v\u0161ak p\u0159\u00edstup mus\u00ed z\u016fstat \u010dist\u011b v\u011bdeck\u00fd. B\u011bhem p\u0159\u00edpadov\u00e9 studie pou\u017e\u00edv\u00e1 v\u00fdzkumn\u00edk v\u0161echny zn\u00e1m\u00e9 v\u00fdzkumn\u00e9 metody, jako je rozhovor, pozorov\u00e1n\u00ed \u010di anal\u00fdza dokument\u016f.P\u0159\u00edpadovou studii lze prov\u00e1d\u011bt osobn\u00ed, tedy u jednotlivce, nebo se zam\u011b\u0159it na p\u0159\u00edpadovou studii firem, podnik\u016f, spole\u010dnost\u00ed, skupin a podobn\u011b. Jedn\u00e1 se o pom\u011brn\u011b n\u00e1ro\u010dnou v\u00fdzkumnou metodu, kterou v\u0161ak m\u016f\u017eete z\u00edskat zaj\u00edmav\u00e1 data a celkov\u00fd p\u0159\u00edstup na zkouman\u00fd probl\u00e9m. Pochopen\u00edm jedn\u00e9 p\u0159\u00edpadov\u00e9 studie m\u016f\u017eete v\u00fdsledky aplikovat i na jin\u00e9 podobn\u00e9ho typu.Pokud se chcete pod\u00edvat na n\u011bkter\u00e9 uk\u00e1zkov\u00e9 p\u0159\u00edpadov\u00e9 studie, pod\u00edvejte se na p\u0159\u00edpadov\u00e9 studie Schoellerallibert.com. Najdete tu nejr\u016fzn\u011bj\u0161\u00ed p\u0159\u00edpadov\u00e9 studie, kter\u00e9 se zam\u011b\u0159uj\u00ed na zn\u00e1m\u00e9 a velk\u00e9 firmy, kter\u00e9 provozuj\u00ed svou \u010dinnost i \u010cesk\u00e9 republice, jako nap\u0159\u00edklad Continentals nebo Decathlon.                                                                                                                                                                                                                                                                                                                                                                                          4\/5 - (4 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Metody kvalitativn\u00edho v\u00fdzkumu","item":"https:\/\/www.delila.cz\/metody-kvalitativniho-vyzkumu\/#breadcrumbitem"}]}]